BP Stakeholder Engagement
Baku, London, New Orleans, Rio de Janeiro, Washington, Berlin
In 2011, 2012 and 2013, we worked with BP to engage stakeholders to inform the company’s development of its annual sustainability report and local-level relationships.
In 2011, a year after the Deepwater Horizon catastrophe in the Gulf of Mexico, we undertook a series of roundtables in London, Washington, Rio de Janeiro and New Orleans. Each roundtable convened key stakeholders including NGOs, thought-leaders, multilateral institutions, community leaders and investors. The roundtables were informed by careful advance interviews to ensure effective briefing and allow a clear mutual understanding of perspectives and expectations, underpinned by a robust agenda. We facilitated and wrote-up the results of each roundtable, and distilled a summary report of key strategic insights and messages for BP’s sustainability report that year.
In 2012, we worked with BP to facilitate a similar roundtable in Baku, focused on exploring stakeholder perspectives of sustainability challenges facing the company in Azerbaijan and the region. Simultaneously, we worked with BP to ensure the results of its own one-on-one engagement with stakeholders around the world were collated in a consistent and meaningful way – including the development of an online stakeholder survey - and we produced a final synthesis of all key strategic messages received by BP that year.
In 2013, we facilitated an in-depth consultation in Berlin, which involved national experts on energy, business, academia, government and trades union. Set against the Energiewende – Germany’s transition process to shift the nation to a highly efficient and renewable energy portfolio – the discussion concerned BP’s role as a major enabler of economic development and contributor to sustainability across Europe, and the concomitant expectations for transparency.